Position Overview:

We are currently seeking a talented Digital Marketing & Social Media Specialist to join our team. The ideal candidate will have a deep understanding of digital marketing principles and proven experience in developing and executing successful social media strategies. As a Digital Marketing & Social Media Specialist, you will play a pivotal role in driving brand awareness, engagement, and conversions for our clients across various digital platforms..

Responsibilities:

• Develop and implement comprehensive digital marketing strategies to achieve client objectives.


• Develop and implement effective SEO strategies to improve website visibility and search engine rankings.


• Perform on-page and off-page optimization, including but not limited to keyword optimization, content optimization, and link building.


• Monitor website performance and search engine rankings using SEO tools and analytics platforms.


• Create engaging and relevant content for social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.


• Manage social media accounts, including content creation, scheduling, monitoring, and engagement.


• Conduct thorough market research and analysis to identify trends, opportunities, and best practices.


• Collaborate with internal teams to coordinate digital marketing initiatives and campaigns.


• Monitor and analyze key performance indicators (KPIs) to measure the success of campaigns and optimize strategies accordingly.


• Stay up-to-date with the latest trends and advancements in digital marketing and social media.

Requirements:

• Bachelor's degree or diploma in Marketing, Communications, or related field.


• At least 3 years of proven experience in digital marketing and social media management, preferably in an agency setting.


• In-depth knowledge of SEO, social media platforms, algorithms, and best practices.


• Strong creative writing and content creation skills.


• Excellent analytical skills with the ability to interpret data and draw actionable insights.


• Proficiency in social media management tools and analytics platforms.


• Ability to multitask and manage multiple projects in a fast-paced environment.


• Strong attention to detail and organizational skills.

Benefits:

• Basic salary commensurate with experience.


• Performance-based incentives and bonuses.


• Opportunities for career growth and advancement.


• Collaborative and supportive work environment.


• Ongoing training and professional development opportunities.

If you are a creative and results-driven individual with a passion for digital marketing and social media, we want to hear from you! Join us in shaping the future of digital marketing at Bob Digital Media Ltd.