Job Description

Exciting FMCG Marketing Career Opportunity

Do you seek to build an impactful career in marketing and brand management?

Our client, a leading FMCG manufacturer with a huge market footprint in Kenya and the region seeks to recruit candidates who are dynamic, results oriented, energetic and self-driven for the position of Marketing Executives.

Job title: Marketing Executives

Department: Marketing

Salary Range: Kshs 100,000-150,000 Gross

Reports to: Brand Manager

Location: Nairobi, Kenya.

Number of Positions: Two (2) Positions

Placement: Immediate

Overall purpose of the Job: Implementing Marketing management plans and optimizing marketing, trade and consumer strategies of the assigned brand by effectively executing approved plans and strategies.

Key Deliverables for the Position

• Implementing product marketing, consumer & distribution strategies.


• Responsible for marketing activities at trade and consumer level.


• Establishing and implementing support systems for execution excellence.


• Achieve brand activities against target and costs.

Key Role Accountabilities

• Implement the BRAND strategy through processes and procedures to achieve the organization’s objectives


• Knowledge of product pricing, packaging, distribution and positioning is key


• Assist brand management team in maintaining brand popularity among the consumers


• Ensuring respective brand is available and visible at all points of sales in general and modern trade.


• Help develop and optimize marketing campaigns (product launching and promotion)


• Execute agreed and approved strategies and plans including promotions, merchandising activities, launches, activations (ATL & BTL).


• Coordinate with the Trade and Marketing team to ensure that brand material is appropriately placed at all Point of Sales (POS).


• Identifying growth and innovation opportunities through generation of consumer and market insights.


• Conduct regular and continuous monitoring of competitor activities and recommend appropriate measures.


• Generation of periodic relevant reports on brand performance


• Implementing best practices in brand management & respective areas of work


• Implementing product quality, customer & Service Excellence and Change initiatives to achieve desired business plans and culture.

Person Specifications (Qualifications, Skills and Competences)

• Holder of a Degree in Marketing, Business Administration or other relevant field.


• Holders of CIM or MSK Certification will have an added advantage.


• At-least 3 year(s) relevant experience in marketing and brand management.


• Digital Communication and Social Media Engagement skills.


• Reporting and presentation skills


• Planning and organizing skills


• Analytical skills


• Interpersonal skills


• Results-driven attitude


• A creative mind set


• Negotiation skills


• Commercial acumen


• Problem solving Skill


• Decision Making Skills

Applications Procedure

If you meet the above criteria and are interested in making a meaningful career move in dynamic and rewarding FMCG sector, apply by submitting your CV to:

The recruiter
Esquire Consultants
P.O Box 769883-00620
Nairobi.

Via our placement email: recruit@esquireconsultants.co.ke

Note:

Do not attach certificates and testimonials in your application.

Closing date for applications is Monday 9th September 2021.

Shortlisting will be carried on a rolling basis as applications stream in.

Our client is an equal opportunities employer.

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