Job Description

Job Title: Digital Marketing & Analytics – Home Appliances

Industry: Electronics

Gross Salary: 50K – 70K

Location: Nairobi

Our client is a market leader in home appliances in Kenya.

They seek to hire a creative and result oriented Digital Marketing Executive who will be tasked with spearheading the company’s e-commerce strategy.

Responsibilities

• Execute ecommerce and social media strategies to meet revenue and growth targets.


• Handle Project management (video shoots, photo shoots, and organizing marketing events


• Play key role in the strengthening and implementation of the company’s strategy in order to provide customers with a seamless shopping experience across channels


• Develop strategies to clear terminal stock effectively online


• Website data management and analysis.


• Strategy implementation and monitoring through data analysis and SOI


• Continually drive improvements in the user experience and customer journey across all online touch points, in order to drive conversion rate optimization and revenue


• Work with external agencies to provide SEO analysis and recommendations.


• Ensuring that payment options and promotional tabs are configured correctly.


• Collaborating with appropriate stakeholders to ensure the rollout of website changes.


• Inspecting and uploading customers’ product reviews.


• Monitoring website traffic and customer reviews to gauge responses to site updates.


• Analysing sales-related data to predict future sales and concomitant stock requirements.

Qualifications and Requirements

• Bachelor’s Degree in BBIT, Advertising, Marketing or any other Business related field


• At least 5 years’ experience in Digital Marketing in a larger company


• Excellent data analytics and excel proficiency is a plus


• Experience with analytical tools including Python, Google Analytics, Data Studio etc


• A creative thinker with strong interpersonal skills


• Exceptional time management skills; ability to organize, prioritize, and manage multiple projects with overlapping goals and objectives


• Candidates aged between 27 – 38 years are encouraged to apply

How to Apply

If you are up to the challenge, possess the necessary qualification and experience; please send your CV only quoting the job title on the email subject (Digital Marketing & Analytics– Home Appliances) to jobs@corporatestaffing.co.ke on/before 9th September, 2021.

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