Maritime Solutions Marketing Coordinator Job in Watamu, Kenya

  • Published date: August 2, 2022
  • Category: Marketing & Communications
    • Location: Nairobi, Nairobi
  • Jop type:
  • Salary: Ksh Not mentioned
  • Company name: Jobs in Kenya

Job Description

Job Title: Marketing Coordinator


Industry: Marine


Location: Watamu


Gross Salary: Kshs 40k – 60k


Our client provides complete maritime solutions through the supply of international branded marine products & services and they seek to recruit a marketing coordinator who will be handling their social media as well as come up with innovative ideas on matters digital.


To better serve their clients, they are looking for a highly motivated, self-driven, and team player.


Key Responsibilities:



  • Handling of all marketing activities both online and offline

  • Engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.

  • Prepare accurate reports on our marketing campaign’s overall performance.

  • Identify the latest trends and technologies in digital marketing

  • Work with the marketing team to brainstorm new and innovative growth strategies.

  • Analyses social media presences, including digital advertising

  • Analyze social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging as well as audience identification.

  • Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.

  • Conduct research and analyze data to identify and define audiences.

  • Manage promotional marketing activities.

  • Organize events and product exhibitions.

  • Update databases and use a customer relationship management (CRM) system.

  • Track media coverage and follow industry trends.

  • Submit weekly, monthly and quarterly reports to the Supervisor/ Line manager.

  • Push for sales of products within the company portfolio.

  • Present, promote, and sell products/services to existing and prospective customers.

  • Maintain working relationships with existing clients to ensure exceptional service and identification of potential new sales opportunities.

  • Developing and implementing sales and marketing strategies.

  • Proactively seeking ways to drive and streamline daily marketing processes and procedures that support high performance.

  • Expedite the resolution of customer problems and complaints to maximize satisfaction

  • Supply sales manager with reports on customer needs, problems, interests, competitive activities, and potential for new products and services.

  • Keep abreast of best practices and promotional trends.

  • Manage and actively update the social media platforms Facebook, Twitter, IG

  • Perform any other duties assigned by your supervisor and line manager from time to time


Key Skills and Qualifications



  • A degree in Marketing or its equivalent, professional training is an added advantage.

  • Minimum three (3) years of experience in a similar role.

  • Proven record in digital & social media management.

  • Good understanding of the full digital web development lifecycle.

  • Exceptional verbal, editing & writing skills.

  • Experience with creating animations & infographics will be an added advantage.

  • Strategic thinker who possesses solid business acumen and can organize and manage multiple priorities.

  • Relationship management skills and openness to feedback.

  • Data analysis and knowledge of the free tools available.

  • Social media marketing skills

  • Interpersonal skills.

  • Numeracy and analytical ability.

  • Creativity and imagination.

  • Influencing and negotiation skills.

  • Teamwork and Organizational ability.

  • IT skills and Email marketing skills.

  • Ability to balance persuasion with professionalism.

  • Strong communication and negotiation skills (English/Kiswahili).

  • Planning and organizational ability to manage urgency.

  • Honest and transparent person.


How to Apply


If you are up to the challenge and possess the necessary qualification and experience, send your CV and a Cover letter stating relevant experience only quoting the job title on the email subject (Marketing Coordinator) to vacancies@corporatestaffing.co.ke by 2nd August 2022.


 

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