Marketing and Social Media Officer (Fashion) Job in Nairobi, Kenya 2019

  • Published date: August 13, 2019
  • Category: Marketing & Communications
    • Location: Nairobi, Nairobi
  • Jop type:
  • Salary: Ksh Not mentioned
  • Company name: Jobs in Kenya

Job Description

Marketing and Social Media Officer (Fashion) Job in Nairobi, Kenya 2019 


Marketing and Social Media Officer (Fashion)

Location: Ngong road, Nairobi

Our client, a multi-functional apparel company, is recruiting a Marketing & Social Media Officer to join their team.

Duties & Responsibilities:


  • Deploy successful marketing campaigns and own their implementation from ideation to execution

  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

  • Produce valuable and engaging content for the website and blog that attracts and converts the company’s target groups

  • Build strategic relationships and partner with key industry players, agencies and vendors

  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals

  • Analyze consumer behavior and adjust email and advertising campaigns accordingly

Social Media

  • Design and implement social media strategy to align with business goals

  • Set specific objectives and report on ROI

  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

  • Monitor SEO and web traffic metrics

  • Collaborate with other teams, like customer service to ensure brand consistency

  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews

  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

Key Requirements & Qualifications

  • Degree/Diploma in Marketing or relevant field

  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

  • Excellent verbal and written communication skills

  • Excellent knowledge of MS Office

  • Passion for the marketing industry and its best practices

  • Self-motivated with a results-driven approach

Deadline: Interested parties should send their online applications on or before 16th August 2019

Correspondence: Applications and detailed CV to be submitted online at

Applications not meeting minimum requirements will not be considered.

Only shortlisted candidates will be contacted.

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