Marketing and Social Media Officer (Fashion) Job in Nairobi, Kenya 2019
- Published date: August 13, 2019
- Category: Marketing & Communications
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- Location: Nairobi, Nairobi
- Jop type:
- Salary: Ksh Not mentioned
- Company name: Jobs in Kenya
Job Description
Marketing and Social Media Officer (Fashion) Job in Nairobi, Kenya 2019
Marketing and Social Media Officer (Fashion)
Location: Ngong road, Nairobi
Our client, a multi-functional apparel company, is recruiting a Marketing & Social Media Officer to join their team.
Duties & Responsibilities:
Marketing
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for the website and blog that attracts and converts the company’s target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
Social Media
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
Key Requirements & Qualifications
- Degree/Diploma in Marketing or relevant field
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Excellent verbal and written communication skills
- Excellent knowledge of MS Office
- Passion for the marketing industry and its best practices
- Self-motivated with a results-driven approach
Deadline: Interested parties should send their online applications on or before 16th August 2019
Correspondence: Applications and detailed CV to be submitted online at http://goo.gl/T8sryH
Applications not meeting minimum requirements will not be considered.
Only shortlisted candidates will be contacted.
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