Digital Marketing Manager Jobs vacancy in Kenya 2019
- Published date: April 15, 2019
- Category: Marketing & Communications
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- Location: Nairobi, Nairobi
- Jop type:
- Salary: Ksh Not mentioned
- Company name: Jobs in Kenya
Job Description
Digital Marketing Manager Jobs vacancy in Kenya 2019
Career Employment Digital Marketing Manager Nairobi Kenya April 2019
Job Summary
The Digital Marketing Manager oversees the digital marketing strategy for the company.
- Minimum Qualification: Bachelor
- Experience Level: Mid level
- Experience Length: 5 years
Job Description
Duties of the Digital Marketing Manager:
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns
- Utilising a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
Requirements of the role
- Bachelor degree in Marketing.
- Qualified member of the CIM or equivalent.
- Experience managing PPC, SEO and Affiliate programmes.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role.
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