Key Responsibilities:

Sales Support.

• Calls, visits, make presentations to existing and prospective customers. 


• Maintain existing accounts, obtains orders, and establish new dealerships. 


• Prepare work schedules to visit existing or potential sales outlets daily/weekly/monthly.  


• Exhibit products and services to existing/potential customers and provide best solutions vs needs. e. Coordinates sales effort with marketing, finance, technical and logistics teams. 


• Plan and implement sales strategies with the help of supervisor. 


• Responsible for achievement of overall (individual and branch) sales targets (monthly/annual). h. Product and technical knowledge.

Customer Focus.

• Regular communication with customers to increase customer satisfaction. 


• Resolve customer complaints through root cause analysis and giving suitable solutions. 


• Preparing reports on customer feedback and market intelligence with recommendations. d. Carry out customer education on importance of using genuine spares. 


• Manage dealer visibility through execution of their marketing calendar within company policies.

Debt Management.

• Debt and account management. 


• Credit management maintained within company policies.

Business Development.

• Prepare and submit sales activity reports: daily call reports, weekly/monthly work plans and annual  territory analysis updates.


• Undertake market analysis through competitor analysis (pricing, products, delivery schedules and  merchandising techniques), customer need analysis, opportunity analysis, customer feedback and  trends and recommend sales strategies/winning formulas.


• Continuous appraisal and development of the dealer network in the region to increase and sustain  sales and profits.

Primary Responsibilities:

• To comply with all Company rules, regulations, policies, procedures, and processes.


• To carry out all other tasks delegated by immediate supervisor, not within the scope of this Job  Description, which is deemed to be within the ability of the employee.

Required Qualifications and Experience

• Degree/Diploma in Business Management/Mechanical or related. 


• 5 years of experiences in Auto Parts Sales with 2 years in a similar capacity.


• In-depth knowledge of Auto Parts. 


• Excellent customer service skills. 


• Good communication skills.  


• Computer literate. 


• Holder of a valid drivers’ license.