Job Description

Job Title: Trade Marketing Manager

Nature of Job: Full Time

Salary: Khs 80,000 – 120,000

Industry: Beauty and Cosmetics Products

Job Location: Nairobi

Duties and Responsibilities

• Trade Marketing Manager will work as a part of the marketing team to deliver planned revenue, volume and gross margin of key brands & customers


• Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget


• Improving brand presence and campaign execution across trade through excellence in in store planning, execution and tracking in alignment with the annual marketing priorities


• Leading and implementing channel specific marketing strategies and plans for assigned retailers


• Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams


• Leading activation programs with partners to improve brand visibility


• Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected


• Develop marketing strategies aligned with the brand strategy


• Act as the key liaison between product development and buyers


• Maintain customer relationships for future purchases


• Cultivate programs that ensure products sell in-store

Key Requirements and Skills

• Degree in Marketing / Business Management or relevant field


• More than one-year prior experience within Trade Marketing


• Strong communication & interpersonal skills


• Good at planning, strategy and tactics for marketing campaigns


• Use marketing skills to develop marketing strategies, create marketing campaigns and develop marketing materials


• Strong analytical skills and are comfortable dealing with numerical data


• Thrive in matrix environments and are adept at influencing and coordinating with different stakeholders


• Strong interpersonal and leadership skills


• Result oriented

How to Apply

If you meet the above qualifications, skills and experience send CV to careers@britesmanagement.com

Interviews will be carried out on a rolling basis until the position is filled.

Only the shortlisted candidates will be contacted.

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